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SS17

NOT by Jenny Lai SS17 Lookbook

NOT Spring/Summer 2017 is based on a fascination with ribbed knit borders: inherently functional in form, consistent in aesthetic, but inserted with a too well fixed rhythm in our clothing. It is something so recognized that it is ignored.

NOT S/S17 lookbook takes inspiration from the revolutionary photographic studies of motion by Eadweard Muybridge.

Photographer: Nima Chaichi
Model: Juanita Bledman
Hair/Makeup: Yuui
Furniture Design: Louis Lim

NOT by Jenny Lai SS17 Lookbook

 

NOT by Jenny Lai SS17 Lookbook

 

NOT by Jenny Lai SS17 Lookbook

 

NOT by Jenny Lai SS17 Lookbook

 

NOT by Jenny Lai SS17 Lookbook

 

NOT by Jenny Lai SS17 Lookbook

 

NOT by Jenny Lai SS17 Lookbook

 

NOT by Jenny Lai SS17 Lookbook

 

NOT by Jenny Lai SS17 Lookbook

 

NOT by Jenny Lai SS17 Lookbook

 

NOT by Jenny Lai SS17 Lookbook